If you have a website and want it to rank high on search engine results pages, you would have to have a good SEO strategy to increase the site’s visibility. If you lack the time or technical know-how to do that, then it would be wise to hire an SEO company that can handle your SEO needs for you.
Here are a few things to do when picking an SEO company:
- Ask for a list of past and current clients – this information can help gauge the company’s skill level and how effective they are.
- Ask how they can help improve your site’s rankings – they should detail the methods they will use in order to increase the site’s search engine rankings and estimate how long their strategy would take to be realized.
- Ask if they comply with search engine guidelines – you wouldn’t want to work with an SEO company that utilizes black-hat methods, so make sure that they do their work the ethically proper way.
SEO companies would have a variety of services to help, including strategy development, keyword research, link building and audit, social media optimization, and web design, among many others. Knowing who you’re working with is important so that you will be able to help each other out when carrying out your SEO strategy.